Magnets (Or Whatever)

[Magnets (Or Whatever)]

[bogleech]

THAT'S what happened?! All those comedy websites years ago all shifted to doing videos and lost all their money at once because just Facebook tricked them with inflated video views?!

[understandager]

what????? what is this about

[ivie-online]

- so between 2014-2016 facebook launches a massive ‘pivot to video’ campaign to draw media orgs to their video-based features. zuckerberg’s doing rounds, saying that in the near future, newsfeeds will mostly be video, and that video is the future of media. to back this up, they release tons of wild viewership metrics for ads on facebook, enticing advertisers to prioritize video, and as a result, the media that relies upon advertisers for funding began to do the same.

- this had an industry-wide impact, and media orgs, from established news, to humor websites, to smaller creators, fire writers and those primarily focused on print, and direct resources to their video creation efforts.

- around 2016, it’s revealed that facebook completely fabricated their original numbers, likely inflating them between 150-900%. additionally, their viewership metric considered 3 seconds of a person watching to be a ‘view’ (whereas youtube had a 30 second requirement for the same metric).

-Having totally restructured in order to pivot to facebook video, many media orgs were unable to recapture hard won (and and sometimes decades old) audiences. College Humor, Funny or Die, MTV News, Vice, Mic, and Vox were among those that were seriously impacted.

- after a 2018 class action lawsuit, facebook (who maintain that the whole ordeal was caused by a simple error in calculation) was made to pay 40 million in damages, which 1, is a paltry sum when we consider the 22 billion they made in profit that same year, and 2, does nothing to bring back the jobs, audiences, and media orgs they destroyed. to make matters worse, many still posit that it was never the public, but rather advertisers that preferred video over text, meaning that facebook intentionally deceived everyone involved specifically to secure more advertising dollars. so yeah, fb is evil and… probably should be stopped

[Magnets (Or Whatever)]

[gaymageclub]

[gaymageclub]

yes hello i would like to emphasize this

disgust is not a moral issue

[Magnets (Or Whatever)]

[soracities]

absolutely iconic
(”the ‘perpetual broths’ that simmer for decades”, atlas obscura)

[soracities]

she’s losing it

[soracities]

[Magnets (Or Whatever)]

i-eat-jam-4-breakfast asked:

Did you explain the connection yet? I only know spike and castiel, but I recognize where the others are from. Are they all like double agents??

girl-of-ink answered:

ok so for reference, this is the post we’re talking about

the characters are as follows: maxwell q. klinger from m*a*s*h, spike from buffy: the vampire slayer, seto kaiba from yugioh, and castiel supernatural

the connection is this: none of these characters were supposed to last longer than a few episodes or chapters in their source material, but each of them ended up being main characters who made it all the way to the very end of their respective series & became overall fan favorites

klinger isn’t original to the book or movie that m*a*s*h is based on, and he was intended to be one-off transphobic crossdressing joke. instead, he was so well-written and well-acted that he became a main character whose passion for women’s fashion was respected and admired by all the other characters. unlike the later examples, the writers of the show voluntarily kept klinger on and really embraced the journey of writing him into a deep and sympathetic character. despite having been written for one single off color joke in one single episode, he starred in all eleven seasons and is one of the most beloved characters in the whole show

Seto Kaiba was originally written as a one-off bad guy of the week, a classmate of yugi’s who has a passion for card games but no respect for other players. he was such a hit that takahashi just kept upgrading him to be a Bigger and Badder bad guy (he opens a theme park to murder the protagonists) until he eventually became So Popular that he was (sort of) redeemed and upgraded to antihero protagonist. the anime adaptation took this even farther by highlighting him and frequently shoehorning him into arcs he wasn’t really present for in the manga. he is now the most popular character in the whole show, even more than any of the original protagonists

Spike was introduced in Season 2 of Buffy as a short-term bad guy meant to highlight Angel’s status as the ‘good vampire.’ instead, he became wildly popular and was slowly upgraded to main character and endgame love interest. joss whedon, notably, hated the fact that spike was a fan favorite and continuously attempted (and failed) to sabotage spike’s popularity with viewers. instead, he remains one of the most iconic figures of the series, even despite the attempted character assassination

castiel is the perfect evolution of each of the previous characters. he was originally signed for a handful of episodes in season 4 of supernatural, but his impact was so great (and his sexual tension w/ dean was so powerful) that he immediately shot to the top of all popularity polls. quite a few supernatural writers, like joss whedon, hated that the gay angel had taken over their show, and he was almost killed and written off the show multiple times, but the fan outcry was so loud that they kept caving and writing him back in. by the end of the show, he remained a main character after 11 seasons, and the writers made the funniest possible choice of 1) caving to fan desires and making him canonically gay and then 2) indulging their own utter hatred by killing him immediately afterward and spending the last episode of the show acting as if he had never existed.

each of these characters was meant to be a one-off character meant to either be a joke or a means to advance the plot. each of them was so unbelievably charismatic and charming that they became main characters due to their extreme popularity with fans. for klinger and kaiba, the creators embraced their wildcard protagonists and allowed them to blossom naturally into nuanced and interesting characters. for spike and castiel, the creators threw countless conniption fits but could not quash the public’s fervor for an asshole vampire and a gay angel. i find comparing the four of them really interesting, as it shows the way that fan interaction can shape a narrative, and it gives us an insight into the way characters and stories can take on a life of their own and eventually result in one gay angel ruling the entire internet against the will of the people who created him

[Magnets (Or Whatever)]

[finnglas]

As a fan of old movies from the ~50s with elaborate song and dance numbers, it's funny because I was just evaluating how often dancing is used a vehicle for getting two characters together romantically, and of course part of that is that it was a socially acceptable reasons to be closer and touching in ways that wouldn't be acceptable otherwise --

-- but I also think it's because there's such a joy and positive emotions and human connection when you have good teamwork on something, when you successfully complete a complicated series of tasks together... the endorphins alone could make you think you were in love with someone you successfully danced with.

Originally posted by anyataylorjoy

[finnglas]

...they're drift compatible